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The dairy sector in Pakistan and Asia is evolving rapidly, driven by growing demand for high-quality products. As consumption increases, innovations in livestock management are becoming essential. According to the(FAO), Pakistan is the world’s 5th largest milk producer, with an annual output of 67 million tonnes. With the industry expanding, the need for advanced feed solutions and improved nutrition is more crucial than ever. This is where innovations like Hankkija’s Progut® Extra play a key role, supporting dairy farmers in meeting these growing challenges.

The Dairy Asia Expo 2025, held on February 14-15 in Lahore, brought together key stakeholders in Pakistan’s dairy and livestock sectors. This premier event featured over 150 companies from more than 20 countries, attracting an audience exceeding 40,000 attendees.

Progut® Extra presented by our partner Al-Shaafi Animal Health

Our exclusive partner in Pakistan, Al-Shaafi Animal Health, proudly presented Hankkija’s Progut® Extra at the expo. Al-Shaafi Animal Health, led by Dr. Amir Ullah Khan, is a top provider of advanced dairy farming solutions. The company focuses on improving animal wellbeing, nutrition, and genetics. Their goal is to help farmers boost productivity and profitability.

Al-Shaafi’s booth was the busiest at the event, attracting key industry professionals and decision-makers. Progut® Extra gained significant interest among Pakistan’s dairy sector, as its strong global reputation as an effective product continues to grow.

Presence at major livestock events in Pakistan market

Following the expo, Progut Extra was also advertised at the National Horse and Cattle Show (February 18-20), a historic government-organized event with deep significance in Pakistan’s livestock sector. As Dr. Zafar from Al-Shaafi noted, this show has been a part of Pakistan’s agricultural tradition for generations. Additionally, Al-Shaafi promoted Progut® Extra at Agricultural Expo in Multan (February 18-20), further expanding its reach among key industry players.

Al-Shaafi’s role as a sponsor was highlighted by a feature on the front page of one of Pakistan’s leading agricultural publications, marking a significant achievement in bringing Hankkija’s innovative solutions to the region.

Hankkija FFI appreciate Al-Shaafi’s dedication and look forward to continued success in Pakistan market.